Full Job Description
Join Amazon as a Digital Content Strategist in Cranston, Rhode Island
Are you a passionate storyteller with a knack for data-driven strategies? Amazon, the global leader in e-commerce and cloud computing, is looking for a dedicated Digital Content Strategist to join our expanding team in Cranston, Rhode Island. In this pivotal role, you will leverage content to enhance customer engagement, drive sales, and build our brand identity in an increasingly digital marketplace.
At Amazon, we believe in the power of innovation, and our team is always looking for creative thinkers to help us maintain our edge in the industry. This is not just a job; it’s an opportunity to make a direct impact on millions of customers worldwide!
About the Role:
As the Digital Content Strategist, you will be responsible for developing and executing a comprehensive content strategy that aligns with our business objectives and marketing goals. You’ll collaborate with cross-functional teams to create a cohesive narrative that resonates with our audience across various platforms.
Key Responsibilities:
- Develop a robust digital content strategy that enhances brand visibility and drives traffic to Amazon's various platforms.
- Analyze customer insights and performance metrics to refine content strategies and initiatives.
- Create and manage a content calendar to ensure consistent messaging across all digital channels.
- Collaborate with marketing, SEO, design, and product teams to craft compelling narratives that drive product launches and promotions.
- Oversee content creation, including blog posts, videos, infographics, and social media updates, ensuring all content meets our brand guidelines.
- Engage with our community through social media platforms, fostering relationships and promoting user-generated content.
- Monitor industry trends and competitor activities to identify opportunities and threats in the digital landscape.
- Utilize analytical tools to report on campaign performance and insights, adjusting strategies as necessary to maximize ROI.
What You'll Bring:
- Educational Background: Bachelor’s degree in marketing, communications, or a related field. A Master’s degree is a bonus.
- Experience: 3+ years in digital content strategy, preferably within a retail or e-commerce environment.
- Skills: Strong understanding of SEO principles, content marketing best practices, and customer psychology.
- Experience with analytics tools (Google Analytics, SEMrush, etc.) and content management systems (CMS).
- High proficiency in writing, editing, and storytelling with an attention to detail.
- Exceptional project management skills, with the ability to manage multiple projects simultaneously while meeting deadlines.
- Strong communication skills, both written and verbal, with a collaborative mindset.
Why Work with Us?
Amazon offers a dynamic and inclusive work environment. As our Digital Content Strategist, you’ll enjoy:
- Competitive salary and comprehensive health benefits.
- Flexible hybrid work model, allowing for a blend of on-site and remote work.
- Opportunities for career advancement within a global company.
- A culture of invention and a focus on customer-centric solutions.
- Employee discounts on Amazon products and services.
- Access to professional development programs and resources.
- Engagement in community initiatives and volunteer opportunities within Rhode Island.
About Amazon:
Amazon is not just an e-commerce platform; it’s a technology company committed to continuous innovation. Our mission is to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. We are dedicated to advancing technology and pushing the boundaries of what’s possible.
Location:
This position is based in Cranston, Rhode Island, an area known for its vibrant community and proximity to beautiful parks and excellent dining options.
Application Process:
If you’re ready to take the next step in your career and join an amazing team as a Digital Content Strategist, we want to hear from you! Please submit your resume along with a portfolio showcasing your previous work and a cover letter expressing why you’d be an excellent fit for this role at Amazon.
Come join Amazon in Cranston, where your creativity will be valued, your ideas will shape the future, and your work will reach customers around the globe. We can’t wait to see what you’ll bring to our team!